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Top 5 Twitter Etiquette Tips
Mar 29th
While I claim to be no expert on Twitter etiquette, I would hope that over the past 2 years of tweeting I have picked up at least a few morsels of useful info.
Whenever I’ve tried to explain how Twitter works, I use the analogy of attending a large party with some potentially important guests in attendance.
Tip #1: How to make a Twitter entrance
As is the case with large parties, you know very few people there. Thus, when you first get there, you want to introduce yourself to as many people as possible.
But you wouldn’t simply enter through the front door holding a megaphone and announce to everyone present: “HELLO I AM JOHN AND I WOULD LIKE TO TALK TO ALL OF YOU!”
That is, you don’t want to just blindly follow hundreds or even thousands of people without really getting to know any of them, and giving them an opportunity to learn something about you.
Most appropriate method would be to introduce yourself to a few people at a time, and to move around the room, slowly building contacts. More >
Social Media Can Improve Healthcare, But Are Doctors Holding Us Back?
Mar 7th
Travis’ Note: Today’s Guest Post is from Houston Neal from Software Advice. The original article was posted here. Thanks to Michael Koploy for bringing this post to our attention, and to Software Advice for allowing us to share this content here at Science of Blogging.
“Tremendous.” A surprising word to come up in discussion about healthcare. But this is the word I heard several times in recent conversation on social media and medicine.
“Doctors have a tremendous opportunity to help patients online,” said Dr. Kevin Pho, better known as @kevinmd.
“If you look at [social media in] healthcare, the benefits to everyone are tremendous,” agrees Howard Luks, orthopedic surgeon and Chief of Sports Medicine and Arthroscopy at University Orthopedics, PC.
Putting these together, we might say, “social media has a tremendous opportunity to improve healthcare.”
But doctors have been slow to adopt social media. Why? Why aren’t they using social media to talk with other professionals, connect with patients and share information with the public?
The time commitment, concerns of liability, and naiveté are cited as major causes. But I think these miss the bigger picture. Social media is about more than the relationships between individuals. It’s about the dissemination of information. Information that can improve health care and save lives.
An Extension of the Exam Room
More and more Americans are going online to look for health information. Estimates are as high as 81%. While some argue this makes doctors less relevant, I think otherwise.
Social media allows doctors to extend their influence beyond the exam room. It allows them to share valuable information with patients, the public, and each other.
“Information is the new third party in the exam room,” says Dr. Bryan Vartabedian, attending physician at Texas Children’s Hospital. “We can influence information that our patients are reading. Doctors need to be part of the conversation to have a positive impact.”
Social media allows us to share information at a speed and distance that was once impossible. It presents a new opportunity to prevent, diagnose, and treat diseases. In some cases, even save lives. But we still need more engagement from healthcare professionals. Doctors have an opportunity – and an obligation – to join us in sharing information online.
How do Physicians Behave on Twitter?
Mar 2nd
As the popularity of social media has increased during the past few years, it is not surprising that the number of physicians using these tools has steadily increased. In general, I would argue that this is a very good thing. Social media can be an excellent tool for disseminating health information, and I know many physicians who use it extremely effectively to that end. The American Medical Association came out with a set of guidelines for physicians using social media in November of last year, and it seems to share my positive view of the benefits that physicians can experience online. From the guidelines:
The Internet has created the ability for medical students and physicians to communicate and share information quickly and to reach millions of people easily. Participating in social networking and other similar Internet opportunities can support physicians’ personal expression, enable individual physicians to have a professional presence online, foster collegiality and camaraderie within the profession, provide opportunity to widely disseminate public health messages and other health communication.
But the guidelines go on to point out that things can also get a little hairy online if you let your guard down.
Social networks, blogs, and other forms of communication online also create new challenges to the patient-physician relationship. Physicians should weigh a number of considerations when maintaining a presence online:
(a) Physicians should be cognizant of standards of patient privacy and confidentiality that must be maintained in all environments, including online, and must refrain from posting identifiable patient information online.
(b) When using the Internet for social networking, physicians should use privacy settings to safeguard personal information and content to the extent possible, but should realize that privacy settings are not absolute and that once on the Internet, content is likely there permanently. Thus, physicians should routinely monitor their own Internet presence to ensure that the personal and professional information on their own sites and, to the extent possible, content posted about them by others, is accurate and appropriate.
(c) If they interact with patients on the Internet, physicians must maintain appropriate boundaries of the patient-physician relationship in accordance with professional ethical guidelines just, as they would in any other context.
etc…
So how are physicians doing with their conduct using social media? More >
Who uses Twitter? Less than 3% of internet users do so regularly.
Dec 15th
Everyone is certainly talking about it. Most companies, news agencies, and entrepreneurs have Twitter accounts. Although I’ve been on Twitter since early 2009, most of my real-life friends and colleagues only vaguely understand what Twitter is and how it can be used.
Thus, I shouldn’t be surprised that only 8% of internet users in the the US report using Twitter, according to a recent Pew survey.
However, of those 8% of internet users who happen to use Twitter, only a third (36%) use the service regularly by checking for material posted by others on a daily basis or multiple times per day. I guess (if I lived in the US) I would be included in this rather small fraction of regular Twitter users.
On the other hand, 42% of Twitter users check the site less than every few weeks, or never.
Thus, in effect, less than 3% of US internet users are regular Twitter users (2.9%).
Despite the discouraging statistics, I’ve certainly have had no trouble finding interesting people to connect with on Twitter. More >
